Disney’s move to acquire Marvel Entertainment is a major development in the worlds of intellectual property, merchandising and entertainment. It promises to alter the landscape of pop culture, both in terms of business and its impact on Western society. I was busy at work all day Monday, so I knew nothing of the development until I finally shrugged off my 9-to-5 identity and relaxed in front of the computer for some web time at the end of the day. the news was surprising and intriguing to me, but ultimately, I really didn’t feel like it had much of an impact on me personally, given the fact that I don’t believe I’m a stockholder in either entertainment company (though I suppose I should examine my RRSP statements more closely to ensure that’s actually the case).
I would imagine, though, that a number of comics readers — and voracious Marvel Comics fans specifically — are wondering what this high-finance maneuvering will mean for the printed exploits of beloved super-hero characters. If emotionally driven and blinded Superman fans can attack the Siegel family for its effort to fight for its rights, it stands to reason that there are going to be hundreds of Marvel zombies out there fretting what the House of Mouse might do to change the House of Ideas.