Daily Archives: January 7, 2017

Will O’ the Wasp

The Unstoppable Wasp #1
Writer: Jeremy Whitley
Artist: Elsa Charretier
Colors: Megan Wilson
Letters: Virtual Calligraphy’s Joe Caramagna
Cover artists: Elsa Charretier (regular)/Elizabeth Torque, Nelson Blake II, Skottie Young, John Tyler Christopher & Andy Park (variants)
Editors: Alanna Smith & Tom Brevoort
Publisher: Marvel Entertainment
Price: $3.99 US

I was surprised at how quickly the Wasp, only recently introduced into the Marvel Universe, was spun off into her own series, and while I liked the character concept and design, I wasn’t sure I’d bother to check this new book out. Ultimately, I decided to give it a whirl, and I’m thrilled that I did. While some dour drama can dominate more prominent titles in the Marvel title, there’s a small corner of the line that focuses on fun and a broader appeal. The Unstoppable Wasp falls into that latter category, and I hope it develops a following like other recent female-led books from the House of Ideas.

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Marvel’s Digital Downfall

Marvel announced this week, through a spin-heavy puff piece in Forbes, it was altering its value-added digital code program in its printed comics. Instead of receiving a free digital download code for the comic one purchased, Marvel will now include a code that’s good for downloads for two other, previously released and unrelated comics. The shift begins in February.

The Rob Salkowitz-penned Forbes piece is headlined as “Marvel Sweetens Its Retail Value With New Digital Bonuses For Comic Buyers,” and in the article, Marvel reports it’s changing its digital-code program to benefit brick-and-mortar comics retailers, the folks who sell the tangible comic books that it says is the cornerstone of the industry. At best, it’s a naive endeavor. At worst, it’s a lie. A possible motive for the change in approach is to curb the grey-market sale of the digital codes under the original program and to redirect that business to Marvel’s digital-comics sales avenues.

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